The brainchild of a mother-daughter team, Little Librarian makes playing pretend library in your own home a little less like pretend thanks to realistic library cards, late notices, and those old school book pockets and cards from the pre-computer era when your name and due date would be written on the...

Silly Bandz have entered my home. The Bear’s life, from an entertainment and culture standpoint, is decidedly outside of the mainstream.  This isn’t an accident. She probably wasn’t able to participate in some conversations with her kindergarten classmates, if said discussions were...

Before bed last night, my gang sat down to play Take the Cake, a brand new game from Gamewright, that’s simple enough for the Mouse (age 3), yet fun enough for the Bear (age 6).  Take the Cake provides the right mixture of fun and challenge. The idea behind Take the Cake centers around shapes,...

Win this Zhu Zhu Pet from OWTK! The Zhu Zhu Pets craze, which peaked pre-Christmas, has calmed down quite a bit but may be on the upswing again after the furry lil’ critters took home the 2010 Most Innovative Toy of the Year (TOTY) Award. Want a Zhu Zhu Pet for yourself your kid? In celebration...

Unfortunately, I won’t be at the NYC Toy Fair this year. But, a couple of fine folks I discovered during the 2009 NYC Toy Fair will be back, this time with way more than just prototypes of their inventions. Allow my dispatches here, here and here from the 2009 Toy Fair serve as a primer for your...

My 1st interaction with Evolvems was nearly a year ago, at the 2009 NYC Toy Fair.  There, in that cavernous space, creator Avram Kaufman had a small booth filled with just a couple prototypes of his visionary scientastic toys and some brochures.  Like many inventors/entrepreneurs downstairs at the...